Social Media Lounge

Real Leaders are on Social Media

The Social Media Lounge returns to the NCE Exhibit Hall this year at #NCE2020. Year after year, AASA staff has worked with Twitter-savvy superintendents to bring the Social Media Lounge to life. Conference-goers are encouraged to take advantage of insightful sessions, hands-on training and interaction with education leaders who are leading the way on social media. Stop by this tech-forward space to learn and share latest tips and tricks, snap selfies and create relationships that will last far beyond the conference.


The Social Media Lounge is open during Exhibit Hall hours. In addition, there are various sessions taking place around the conference:

Thursday, February 13

9 – 10am

Breakout Session | Room 5A

Social Media in School Emergency Management: Appropriate Roles of Superintendents, Admins, Staff, Parents, Board and Community

9 – 10am

Breakout Session | Knowledge Exchange Theater

Using Social Media to Support Your District’s Mission: Manage Consistency of Branding to Engage and Empower Students, Parents and the Community

1:30 – 2:30pm

Social Media Lounge

Happy Hour and Meet and Greet with AASA Leadership and Social-Media Savvy Superintendents

3:15 – 3:45pm

Book Signing with Steve Webb, Author of Education in a Violent World: A Practical Guide to Keeping Our Kids Safe

Friday, February 14

11:15am – 12:15pm

Breakout Session | Room 5A

Staying on Top of Social Media Trends: Why You Don’t Need to Be on TikTok, But You Should Know What It Is

Saturday, February 15

8 – 9am

San Diego Marriott Marquis & Marina, Catalina Room
AASA Readership/Social Media Focus Group

All are welcome to attend a special focus group breakfast with AASA leadership, Social Media Lounge hosts and participants, and School Administrator magazine staff. We want to hear how we can help you achieve your social media goals and make you a more connected leader. We also hope you bring your ideas, thoughts and suggestions for how AASA can improve and better serve you. A light breakfast will be served and attendees will receive a small participation gift.

Have questions?

Contact Gayane Minasyan, director online technologies, or Juli Valentine, digital content editor, AASA,

Social Media Lounge Sponsored by
Chan Zuckerberg Initiative